Pantone has given us “Marsala”, Color
of the Year 2015, paint that is.
In a company press release,
Pantone described the color as “a
naturally robust and earthy wine red that enriches our mind, body and soul,
exuding confidence and stability.”
Well, perhaps.
Not everyone is enthusiastic
about the color. After all, color is a subjective, emotional experience. Instead
of the gourmet associations of Marsala wine and pomegranate fruit, as featured
in the color campaign’s marketing images, a client suggested that it conjured
visions of elementary-school mystery meat, liver, and meatloaf.
Les goûts et les couleurs ne se discutent pas.
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